Data Exchange

Data health check
INDUSTRY DATA
VENDOR FIT ANALYSIS
About Company
Bombora is the leading provider of Intent data for B2B marketers. Bombora’s data aligns marketing and sales teams, enabling them to base their actions on the knowledge of what companies are in market for which products. Bombora’s Company Surge™ data reports on changes in consumption of specific product related topics amongst businesses. The source of this data is the first and largest co-operative of premium B2B media companies. Members contribute content consumption and behavioral data about their audiences. In turn, they can better understand their audiences, serve advertisers, and monetize their inventory.
highlights
Company Surge™ aggregates the content consumption activity of millions of B2B organizations and informs customers when target organizations are indicating active demand for their products or services. Audience Solutions enables B2B marketers, agencies, and partners to create custom audience segments using Bombora’s database of B2B demographic and Intent data segments, or by using their pre-existing account list to reach target audiences across their marketing activation channels. Measurement provides demographic and firmographic insights about your website visitors. It can be delivered through the Bombora interface, from a daily feed, or directly to your Google Analytics platform.

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